The Night HoodieHub Was Born... Over Beers

The Night HoodieHub Was Born... Over Beers

One fateful Friday night, I found myself at my local watering hole in Antwerp doing what any self-respecting artist does - nursing pints and doodling on coasters. But little did I know this idle scribble would spark an idea.

As the beers flowed and my pen danced, a vision began to emerge on that cardboard canvas. What if I took these doodles...and put them on hoodies? And not just any hoodies - hoodies designed by me and inspired by fellow artists from all disciplines.

A few hazy weeks later, hungover but inspired, HoodieHub was born. We’ve come a long way since that beer-soaked genesis. Now artists flock to our platform, sharing wild designs that let them flex their artistic muscles.

Each unique hoodie tells a quirky story, imbued with the essence of of our creators. Some bring a smile, some make you think, but they’ll all keep you cozy in style.

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Our latest designs

Browse through our collection of hoodies and shoes, featuring designs that were inspired by my doodles.

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